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LinkedIn headline examples that say what you do

LinkedIn shows your headline everywhere you appear. Here are six formulas with examples, and how to pick the one that fits you.

RB

Rishab BhattBuilder of Dossier · October 9, 2026

Cover for: LinkedIn headline examples that say what you do

Your headline sits under your name in search results, comments and messages. By default LinkedIn fills it with your job title. You have 220 characters, and most people use about 30.

Six formulas

  1. Role + who you help: "Product designer for travel and booking apps."
  2. Role + proof: "Backend engineer | Built payments that process 2M orders a month."
  3. Role + specialty + tools: "Data analyst | SQL, Python, Looker | Retail and logistics."
  4. Outcome first: "I help B2B startups turn demos into signed contracts. Sales lead."
  5. Switching careers: "Teacher moving into learning design | Built courses for 400 students."
  6. Open to work: "Accountant, CPA | Month-end close and audit prep | Open to roles in Pune."

The examples are shapes, not text to copy. Swap in your own role, field and proof.

What recruiters search for

Recruiters search LinkedIn by title and skill. A headline with "Senior Product Designer" and "design systems" appears for those searches. "Creative problem solver" appears for none.

Rules that hold up

  • Put the keywords you want to be found for in the first 60 characters. Mobile cuts the rest.
  • Use one proof point if you have it: a number, a client type, a scale.
  • Skip "passionate", "guru" and "ninja".
  • Match the title on your resume and portfolio so the three agree.

Then put your portfolio where profile visitors will click it. See how to add your portfolio to LinkedIn.