Resume keywordsSales Representative

Sales Representative resume keywords

Quota attainment and deal size lead. Everything else is context.

Skills to show

Use the exact phrase where it is true, inside a bullet and not only in a list.

  • lead generation
  • cold calling
  • pipeline management
  • negotiation
  • account management
  • prospecting
  • closing
  • forecasting

Tools and software

  • Salesforce
  • HubSpot
  • LinkedIn Sales Navigator
  • Outreach
  • Gong
  • Excel

Verbs that fit sales representative work

  • closed
  • exceeded
  • prospected
  • negotiated
  • grew
  • won

Example bullets

The numbers are examples. Replace them with your own and round honestly.

  • Closed $640,000 in new business in 2025, 118% of quota, ranking 3rd of 22 reps.
  • Built a pipeline of 45 accounts through outbound calls and LinkedIn, converting 9 to customers.
  • Cut average sales cycle from 62 days to 44 by moving pricing talks to the first call.

Mistakes to avoid

  • Stating a title with no quota or result.
  • Percent of quota with no dollar figure beside it.